What I Do

I write clear, straightforward marketing copy that gets results. My clients range from Fortune 100 companies (such as 3M, American Express and Microsoft) that want a powerful outside perspective… to marketing firms that need a skilled copywriter but don’t want to add staff… to small businesses and entrepreneurs that need a reliable, affordable copywriting resource.

My specialties include:

  • Sales materials. Sizzling fact sheets, brochures and other materials that help you clearly demonstrate the benefits you offer, generate leads and increase sales.
  • Customer case studies. Add rock-solid credibility to your sales efforts by letting your satisfied customers tell your story! I’ve penned hundreds of attention-grabbing, persuasive customer success stories.
  • Whitepapers. From the technical to the practical, I can help you establish yourself as an authority, while educating, informing and generating interest in your products and services.
  • Direct-response materials. Winning sales letters, self-mailers and emails that grab attention and sell!
  • Training materials, newsletters and blogs. Compelling copy that helps you inform, persuade and generate action.
  • Websites. Engaging copy that can help your site attract (and hold) the attention of people—and get noticed by search engines too!

Don’t see what you’re looking for here? This list is far from exhaustive. Drop me a note, and I’ll let you know if I can do it—or I’ll gladly recommend someone who can.

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